Watchatlas

Autodromo

Dobbs Ferry, USA · Est. 2011

Founded by Bradley Price

Autodromo is an American watch brand founded in 2012 by designer Bradley Price in New York, creating limited-edition watches and automotive accessories inspired by vintage grand prix motorsport. The Intereuropa GMT and Group B chronograph draw on mid-century Italian racing aesthetics with Swiss movements.

Founded
2011
Headquarters
Dobbs Ferry, USA
Group
Independent
Price Segment
Entry
Status
Active

Key Collections

  • Group B — Motorsport-inspired watch collection paying tribute to the 1982–1986 Group B rally era, with Autodromo framing the line around exotic materials, turbo-era drama, and vintage competition aesthetics. Key references: GROUP B SERIES TWO, Archive – Autodromo - Instruments for Motoring.
  • Intereuropa — Vintage racing-inspired watch line drawing on classic European motorsport and dashboard aesthetics, described by Autodromo through archive material that highlights the Intereuropa as a collectible design rooted in postwar racing culture. Key references: watch archive.
  • Prototipo — Clean, minimalist racing chronograph inspired by 1960s prototype racing instrumentation, with Autodromo describing the line as a modern homage to endurance-racing machines and the golden age of road racing. Key references: PROTOTIPO CHRONOGRAPH, prototipo.

Timeline

  • 2011 — Bradley Price founds Autodromo in Brooklyn, New York, merging automotive and horological design.
  • 2014 — Group B collection launches, becoming the brand's signature motorsport chronograph.
  • 2016 — Collaboration with Ford for a limited-edition GT watch, coinciding with Ford's Le Mans return.
  • 2020 — Introduced the Intereuropa with integrated bracelet design inspired by 1960s Italian sports cars.

Frequently Asked Questions about Autodromo

What is Autodromo's design philosophy?
Every watch is inspired by automotive design — instrument clusters, racing liveries, and vintage motorsport aesthetics — rather than traditional watch design.
Where are Autodromo watches made?
Designed in New York. Cases and components are manufactured in Asia, with Japanese Miyota or Swiss Sellita movements.

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