Minase / Yusai / Urushi
Minase Yusai / Urushi
Collection profile · 2025
Minase’s Yusai / Urushi area sits within the JAPAN ART COLLECTION and focuses on artisanal Japanese dial expression, spanning established Urushi executions and the newer Yusai series of hand-painted dials created with contemporary artist Towa Takaya.
Why it matters
This collection area shows how Minase extends Japanese craft beyond case finishing into collectible dial art: Urushi models preserve lacquer tradition, while Yusai reframes the JAPAN ART COLLECTION through contemporary hand-painted dials and named artistic compositions.
Key references
Collection timeline
- 2025 — Minase announced the Yusai Dials series in September 2025 as a new addition to its JAPAN ART COLLECTION.
- 2025 — The brand launched the Yusai concept around a collaboration with contemporary artist Towa Takaya, with each dial hand-painted using her own color materials and studio techniques.
- 2025 — The initial Yusai lineup debuted across three Minase platforms: DIVIDO, SEVEN WINDOWS, and FIVE WINDOWS Mid.
FAQ
What is the difference between Minase Yusai and Urushi pieces?
Both sit in Minase’s JAPAN ART COLLECTION, but Urushi models focus on traditional lacquer craft, while Yusai models are hand-painted contemporary-art dials created in collaboration with Towa Takaya.
When was the Yusai series introduced?
Minase announced the Yusai Dials series in 2025 as a new addition to the JAPAN ART COLLECTION and tied it to the brand’s 20th anniversary messaging.
More from Minase
- Divido — Minase Divido is the Japanese brand's best-known case-in-case collection, using separated polished surfaces, strong dial colors, and steel or rubber configurations.
- Uruga — Minase Uruga is a sculptural integrated-bracelet collection, built around bold Japanese case construction, 42 mm and 31 mm sizes, and bracelet or rubber configurations.
- Horizon — Minase Horizon is the Japanese brand's clean sports-watch collection, using Minase's layered casework across steel, rubber, leather, and midsize executions.
- Windows — Minase Windows is a faceted collection named for its layered visual openings, using Minase's case-in-case construction across steel, leather, and midsize variants.