Watchatlas

Medana

Biel/Bienne, Switzerland · Fondée en 1900

Medana était un fabricant suisse de montres fondé à Bienne, connu pour ses montres automatiques robustes des années 1950-1970.

Fondée en
1900
Siège social
Biel/Bienne, Switzerland
Groupe
Independent
Segment de prix
Milieu de gamme
Statut
Disparue

Cessation: 1980

Medana cessa ses activités lors de la crise du quartz.

Medana de Bienne construisait avec la rigueur de l'ingénieur — précis, fiable, discret.

Collections phares

  • Medana Automatic — The brand's core automatic line featuring reliable Swiss movements, representing solid mid-range craftsmanship typical of Biel-based manufacturers.
  • Day-Date — A practical complication series offering both day and date displays, aimed at the everyday wearer seeking functional elegance.
  • Incabloc — Models featuring the Incabloc shock protection system, marketed for their durability and resistance to everyday wear.

Chronologie

  • 1900 — Medana established in Biel/Bienne, joining the dense cluster of Swiss watchmaking firms in the region.
  • 1934 — Like many Swiss manufacturers, Medana adapted to new industry regulations following the formation of protective cartels during the economic depression.
  • 1950 — Post-war expansion saw Medana produce increased volumes of automatic movements for export markets.
  • 1970 — The arrival of Japanese quartz movements began eroding the market for mid-priced Swiss mechanical watches.
  • 1980 — Medana ceased operations, unable to withstand the combined pressures of the quartz crisis and industry consolidation.

Questions fréquentes sur Medana

When did Medana stop making watches?
Medana ceased production around 1980, a casualty of the quartz crisis that devastated smaller Swiss mechanical watch manufacturers during the late 1970s.
Are Medana watches still valuable?
Medana watches hold modest value among vintage collectors, appreciated for their honest Swiss craftsmanship rather than commanding premium prices. Well-preserved automatic examples may fetch reasonable sums.
Can I still buy a Medana watch today?
Medana watches can only be purchased on the vintage market through dealers, auction houses, and online platforms specialising in discontinued Swiss brands.
Where were Medana watches manufactured?
Medana was based in Biel/Bienne, the heart of Swiss watchmaking and home to numerous manufacturers both large and small throughout the twentieth century.
What movements did Medana use?
Medana primarily used Swiss ébauche movements, sourcing calibres from established suppliers common to mid-range Biel manufacturers of the period.

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