Independent American Watch Brands
American independents span direct-to-consumer field watches, revived historic names, boutique assembly, and enthusiast-led microbrands.
17 brands
Oldest brands
- Gruen — 1894
- RGM — 1992
- KOBOLD — 1998
- Jacob & Co. — 2002
- Abingdon Watch Co. — 2009
Newest brands
- Wren — 2023
- Toledano & Chan — 2021
- Wilbur — 2018
- Traska — 2018
- Massena LAB — 2018
Independent brands
- Gruen — Cincinnati
- RGM — Columbia
- KOBOLD — Pittsburgh
- Jacob & Co. — New York
- Abingdon Watch Co. — Las Vegas
Luxury and ultra-luxury brands
- Jacob & Co. — ultra
Key countries
- USA — 17 brands
Key cities
- New York — 7 brands
- San Francisco — 3 brands
- Cincinnati — 1 brands
- Columbia — 1 brands
- Denver — 1 brands
Related watch brand guides
Continue exploring Watchatlas by geography, market position, and ownership.
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FAQ
- How many brands are in Independent American Watch Brands?
- Watchatlas currently lists 17 active brands for this guide.
- What is the oldest brand in Independent American Watch Brands?
- Gruen is the oldest brand in this guide, founded in 1894.
- How many independent brands are included?
- 17 brands are listed as independent in this guide.
- How many luxury brands are included?
- 1 brands in this guide are positioned as luxury or ultra-luxury on Watchatlas.
- Gruen — 1894 · USA
- RGM — 1992 · USA
- KOBOLD — 1998 · USA
- Jacob & Co. — 2002 · USA
- Abingdon Watch Co. — 2009 · USA
- Autodromo — 2011 · USA
- 5280 Watch Company — 2012 · USA
- Lorier — 2015 · USA
- Brew — 2016 · USA
- Vaer — 2016 · USA
- Monta — 2017 · USA
- NODUS — 2017 · USA
- Massena LAB — 2018 · USA
- Traska — 2018 · USA
- Wilbur — 2018 · USA
- Toledano & Chan — 2021 · USA
- Wren — 2023 · USA