American Watch Microbrands
American microbrands are one of the most active parts of the entry and mid-price watch scene, often launching online and building traction through enthusiast communities.
13 brands
Oldest brands
- Abingdon Watch Co. — 2009
- Autodromo — 2011
- 5280 Watch Company — 2012
- Lorier — 2015
- Brew — 2016
Newest brands
- Wren — 2023
- Toledano & Chan — 2021
- Wilbur — 2018
- Traska — 2018
- Massena LAB — 2018
Independent brands
- Abingdon Watch Co. — Las Vegas
- Autodromo — Dobbs Ferry
- 5280 Watch Company — Denver
- Lorier — New York
- Brew — New York
Key countries
- USA — 13 brands
Key cities
- New York — 6 brands
- San Francisco — 3 brands
- Denver — 1 brands
- Dobbs Ferry — 1 brands
- Las Vegas — 1 brands
Related watch brand guides
Continue exploring Watchatlas by geography, market position, and ownership.
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FAQ
- How many brands are in American Watch Microbrands?
- Watchatlas currently lists 13 active brands for this guide.
- What is the oldest brand in American Watch Microbrands?
- Abingdon Watch Co. is the oldest brand in this guide, founded in 2009.
- How many independent brands are included?
- 13 brands are listed as independent in this guide.
- Abingdon Watch Co. — 2009 · USA
- Autodromo — 2011 · USA
- 5280 Watch Company — 2012 · USA
- Lorier — 2015 · USA
- Brew — 2016 · USA
- Vaer — 2016 · USA
- Monta — 2017 · USA
- NODUS — 2017 · USA
- Massena LAB — 2018 · USA
- Traska — 2018 · USA
- Wilbur — 2018 · USA
- Toledano & Chan — 2021 · USA
- Wren — 2023 · USA