Watchatlas

Bimbu

St-Prex, Switzerland · Est. 2020

Founded by Aldo Magada, Mario Magada

Bimbu is a Swiss luxury watch brand founded by brothers Aldo and Mario Magada, whose childhood nickname for one another became the name for a house built on trust, authenticity, and freedom of expression. The brand embodies Swiss excellence with a profoundly personal philosophy.

Founded
2020
Headquarters
St-Prex, Switzerland
Group
Independent
Price Segment
Luxury
Status
Active

Key Collections

  • Patrium (2025) — Patrium is bimbu’s core Swiss-made customizable collection, centered on discreet luxury, interchangeable straps, natural-stone dial inspirations, and a made-to-order style experience that emphasizes personalization over fixed catalog uniformity. Key references: Bimbu Patrium, Bimbu Lapis-Lazuli, Bimbu Jade.

Timeline

  • 2020 — Brand founded as a direct-to-consumer watch company
  • 2021 — Launched first collection via online platform

Frequently Asked Questions about Bimbu

What is Bimbu?
Bimbu is a Swiss luxury watch brand founded by brothers Aldo and Mario Magada. The name is a childhood nickname they used for one another, embodying trust, authenticity and freedom of expression.
What is the Patrium collection?
The Patrium is Bimbu's signature collection — entirely Swiss-manufactured timepieces in grade 5 titanium with customisable dials, hands and straps, including mother-of-pearl, semi-precious stones and alligator leather options.
Can I buy Bimbu watches online?
Yes. Bimbu sells directly through their website at bimbu.ch, offering a direct-to-consumer luxury experience.

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