Watchatlas

Casio

Tokyo, Japan · Est. 1946

Founded by Tadao Kashio, Toshio Kashio, Kazuo Kashio, Yukio Kashio

Casio is a Japanese electronics company founded in 1946 by Tadao Kashio in Tokyo, producing the world's first electronic calculator in 1957 before entering the watch market. Today Casio produces watches across multiple lines including G-Shock, Pro Trek, and Edifice, with the G-Shock — introduced in 1983 — achieving iconic status as a shock-resistant tool watch.

Founded
1946
Headquarters
Tokyo, Japan
Group
Other
Price Segment
Entry
Status
Active

Key Collections

  • G-Shock — Casio’s iconic shock-resistant watch family, launched in 1983 and positioned around durability, rugged styling, and broad sub-collections spanning everyday, sport, outdoor, and premium full-metal designs.
  • Edifice — Casio’s motorsport-inspired analogue-digital watch line for buyers who want a sporty, technical look with professional styling and a performance-oriented identity across the collection.
  • Pro Trek — Casio’s outdoor adventure watch family built around hiking and climbing use cases, typically emphasizing ABC sensor features, solar power, and a practical tool-watch identity for nature-focused wearers.
  • Oceanus — Premium Casio titanium watch line built around slim cases, refined finishing, and high-tech convenience such as GPS, Bluetooth, solar charging, and radio timekeeping depending on model. Oceanus is positioned as a dressier, more technically advanced family within Casio’s watch portfolio.

Timeline

  • 1946 — Tadao Kashio founds Kashio Seisakujo in Tokyo as a subcontractor manufacturing parts.
  • 1957 — Casio releases the world's first compact, all-electric calculator, establishing the company's electronics expertise.
  • 1974 — Casio launches its first digital watch, the Casiotron, featuring an automatic calendar.
  • 1983 — G-Shock debuts, designed by Kikuo Ibe to survive a 10-metre drop, 10-bar water resistance, and 10-year battery life.
  • 1993 — Baby-G launches as a smaller, fashion-forward take on the G-Shock for women.
  • 2012 — Introduction of GPS Hybrid Wave Ceptor technology in the G-Shock line.
  • 2026 — Launched Summer Resort 2026 collection featuring color-changing polarized glass across compact models.

Frequently Asked Questions about Casio

Are Casio watches considered luxury?
Casio is primarily known for affordable, durable, and technologically advanced watches. While not luxury in the traditional Swiss sense, premium lines like G-Shock MR-G and Oceanus command higher prices.
Where are Casio watches made?
Most Casio watches are made in factories across Japan, Thailand, and China. Premium models are assembled at the Yamagata factory in Japan.

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