Watchatlas

Sternglas

Hamburg, Germany · Est. 2016

Founded by Dustin Fontaine

Sternglas is a German watch brand founded in 2016 in Hamburg, specialising in affordable Swiss-movement watches with minimalist Bauhaus-influenced dials. Inspired by the aesthetic of German precision instruments from the 1930s and 1940s, the brand offers clean, legible designs at accessible price points.

Founded
2016
Headquarters
Hamburg, Germany
Group
Independent
Price Segment
Entry
Status
Active

Key Collections

  • Naos — Minimalist dress watch with Bauhaus-inspired design, clean dial with applied indices, and slim profile — the brand's signature collection.
  • Hamburg — A refined chronograph with mid-century German design cues, named after the brand's home city.
  • Marus — Field watch collection with a sportier aesthetic, featuring Arabic numerals and a more casual design suitable for outdoor wear.

Timeline

  • 2016 — Dustin Fontaine founds Sternglas in Hamburg, Germany, launching via crowdfunding with a Bauhaus-inspired minimalist watch.
  • 2018 — Successful crowdfunding and direct-to-consumer launch establishes the brand as a leading German microbrand.
  • 2020 — Expands the collection to include automatic movements (Miyota-powered) alongside the original quartz offerings.
  • 2023 — Grows into one of Germany's most recognised independent watch brands, with distribution expanding beyond online direct sales.

Frequently Asked Questions about Sternglas

What movements does Sternglas use?
Sternglas uses Japanese Miyota movements — both quartz and automatic — offering reliability and value in line with the brand's accessible pricing philosophy.
What does 'Sternglas' mean?
Sternglas is German for 'star glass,' evoking the clarity of a watch crystal and the brand's Hamburg origins.

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