Watchatlas

Bausele

Sydney, Australia · Est. 2011

Founded by Christophe Hoppe

Bausele is an Australian watch brand founded in 2012 by Christophe Hoppe, based in Sydney. Known for embedding natural Australian materials — including ochre from Alice Springs, wood, or sand — within the crown of each watch, Bausele produces Swiss-movement timepieces that celebrate Australian identity.

Founded
2011
Headquarters
Sydney, Australia
Group
Independent
Price Segment
Entry
Status
Active

Key Collections

  • OceanMoon (2021) — Bausele’s OceanMoon is a dive-oriented collection with an Australian identity, built around the brand’s signature concept of incorporating Australian earth, sand, or meteorite elements into the watch crown. Key references: officialUrl.
  • Vintage 2.0 (2020) — Bausele’s Vintage 2.0 is a retro-styled collection that extends the brand’s Australian-designed, Swiss-engineered approach into a more classic silhouette while retaining the modern lifestyle and connectivity angle highlighted at launch. Key references: officialUrl.

Timeline

  • 2011 — Christophe Hoppe founds Bausele in Sydney, Australia, creating the concept of embedding Australian elements into Swiss watches.
  • 2015 — OceanMoon collection launches with crowns containing Australian sand, soil, or meteorite fragments.
  • 2018 — Moves assembly to Switzerland to achieve 'Swiss Made' designation.
  • 2021 — Collaboration with Tourism Australia, embedding iconic location materials into limited editions.

Frequently Asked Questions about Bausele

What is in the crown of a Bausele watch?
Each crown contains a capsule of authentic Australian material — Bondi Beach sand, red earth from Uluru, or actual meteorite — connecting the watch to a specific place.
Is Bausele Swiss-made?
Yes, watches are assembled in Switzerland with Swiss movements, earning the 'Swiss Made' label, though the brand is Australian-founded and designed.

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