Jaeger-LeCoultre / Reverso
Jaeger-LeCoultre Reverso
Collection profile · 1931
Jaeger-LeCoultre Reverso is the maison's reversible icon, created for polo and now spanning Tribute, Duoface, Calendar, and Chronograph interpretations.
Collection shots
Pronunciation & name
reh-VAIR-so
Why it matters
Reverso is one of the clearest examples of a watch becoming a cultural object: instantly recognizable, endlessly reinterpreted, and central to Jaeger-LeCoultre identity.
Key references
Collection timeline
- 1931 — Reverso launches as a reversible wristwatch for polo players.
- 2025 — Jaeger-LeCoultre presents current Tribute Duoface coverage in the Watches & Wonders cycle.
- 2026 — Official Reverso essays frame the watch as an unmistakable house style.
News
- Reverso: An Unmistakable Style 2026 — Official essay framing Reverso as an enduring design signature. ↗
- The Reverso 'Or Deco' Series 2026 — Official story pushing the Art Deco vocabulary into the current era. ↗
- Reverso: A Milestone, Engraved in Time 2026 — Brand history piece on the reversible case and collector resonance. ↗
- Reverso Tribute Duoface Small Seconds 2025 — Current official product page for a modern Duoface generation. ↗
Fun facts
Polo origin
The Reverso was created for polo, and the flip case remains its signature move.
https://www.jaeger-lecoultre.com/us-en/news/watchmaking/reverso-a-milestone-engraved-in-time
Design code
Its Art Deco proportions remain clear even in complicated versions.
https://www.jaeger-lecoultre.com/us-en/news/watchmaking/the-reverso-or-deco-series
Two dials
Duoface models turn the caseback into a second display.
https://www.jaeger-lecoultre.com/us-en/watches/reverso/reverso-tribute/reverso-tribute-duoface-small-seconds-stainless-steel-q398847j
Current spread
The current family stretches from Monoface to Chronograph and Calendar executions.
https://www.jaeger-lecoultre.com/us-en/watches/reverso
FAQ
Why is the Reverso case reversible?
It was created so the case could flip and protect the crystal during polo.
What does Tribute mean?
Tribute models lean into the original Art Deco proportions and restrained dial design.
What is a Duoface Reverso?
Duoface models use the back of the case as a second dial.
Why does Reverso matter?
It is both a design landmark and a flexible platform for complications and materials.
More from Jaeger-LeCoultre
- Master
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— Jaeger-LeCoultre Polaris is the maison's sportiest modern watch family, inspired by the 1968 Memovox Polaris and spanning date, chronograph, geographic, and perpetual-calendar expressions. - Rendez-Vous
— Jaeger-LeCoultre Rendez-Vous is the maison's feminine complication line, balancing moonphase, night/day, and jewelry-led executions with manufacture watchmaking. - Atmos
— Jaeger-LeCoultre Atmos is the maison's clock family, powered by tiny temperature changes and spanning classic brass, moon-phase, transparent, and Marc Newson designs.