Mimo (Girard-Perregaux)
La Chaux-de-Fonds, Switzerland · 创立于 1920 年
Mimo 是芝柏旗下的副线品牌，从 1920 年代至 70 年代用于更亲民的腕表，以闹铃腕表（Mimolarm）和使用 GP 机芯的简洁精良腕表著称。
- 创立年份
- 1920
- 总部
- La Chaux-de-Fonds, Switzerland
- 所属集团
- Other
- 价位区间
- 入门
- 状态
- 已停业
停业时间: 1970
芝柏在 1960 年代末整合品牌组合时，将 Mimo 作为副线品牌悄然退出。
芝柏的第二标签——Mimo 在被安静地退出前，将拉绍德封的机芯带到了普通人的手腕上。
核心系列
- Mimolarm — Mimo 最具代表性的闹铃腕表，以采用芝柏 GP 机芯的可靠闹铃功能和简洁的设计语言著称，是品牌在中端腕表市场深厚制表积淀的重要体现。
- Chronostop — A practical chronograph line offering timing functions at a more accessible price point than mainline Girard-Perregaux chronographs.
- Automatic Calendar — Dependable automatic watches featuring date complications, representing Mimo's everyday dress watch offerings with reliable GP-derived movements.
品牌历程
- 1920 — Mimo 作为芝柏的副线品牌建立，以更亲民的价格为消费者提供 GP 机芯腕表。
- 1950 — 品牌以 Mimolarm 闹铃腕表和简洁精良的设计在中端腕表市场建立了一定的消费者基础。
- 1960 — 芝柏在 1960 年代末整合品牌组合，Mimo 作为副线品牌被悄然退出。
- 1970 — Mimo discontinued as Girard-Perregaux consolidates its brand portfolio, focusing resources on its primary marque.
关于 Mimo (Girard-Perregaux) 的常见问题
- vintage Mimo 腕表是否有收藏价值？
- vintage Mimo 腕表——作为真正采用芝柏 GP 机芯的副线腕表——在芝柏收藏圈中具有一定的历史趣味价值，尤其是 Mimolarm 闹铃款式在闹铃腕表专题收藏中受到关注。
- Are Mimo watches still valuable?
- Mimo watches hold modest value in the vintage market, with the Mimolarm alarm watches commanding the most collector interest due to their reliable alarm complication and connection to Girard-Perregaux craftsmanship.
- Can I still buy a Mimo watch today?
- Mimo watches are only available on the secondary market through vintage watch dealers, auction houses, and online platforms. The brand has not been revived since its discontinuation.
- What is the relationship between Mimo and Girard-Perregaux?
- Mimo was a subsidiary brand created by Girard-Perregaux to offer more accessible Swiss watches. The watches often utilised GP movements and manufacturing expertise but were positioned at lower price points.
- What movements did Mimo watches use?
- Mimo watches typically employed movements derived from or manufactured by Girard-Perregaux, ensuring Swiss quality whilst maintaining competitive pricing for the secondary brand.